Free guides

Guides, tips and things worth knowing

These are the guides we wish our clients had read before they got quoted. Everything here is free, none of it asks for your email address, and all of it is written so you could act on it without hiring anybody — including us.

Planning 9 min read The small business website checklist The 24 things every small business website needs before it goes live — and the handful that actually win you enquiries. Read the guide Hiring 8 min read 15 questions to ask before you hire a web designer The questions that separate a designer who will still be answering the phone in two years from one who will not. Read the guide Conversion 10 min read Why your website gets no enquiries Nine reasons a decent-looking website generates nothing, in the order they are worth checking. Read the guide SEO 12 min read How to get found on Google: a plain-English guide What actually moves a small business up the results, what is a waste of money, and what you can do yourself this week. Read the guide Performance 9 min read Why website speed matters, and how to fix yours Slow sites lose customers and rankings. How to measure yours honestly, and the fixes that give you the most back. Read the guide Copywriting 10 min read Writing website copy that turns visitors into enquiries You know your business better than any copywriter. A repeatable structure for writing pages that get people to call. Read the guide Basics 8 min read Domains, hosting and SSL, explained without the jargon What you are actually buying, what it should cost, and how to make sure you own your own domain. Read the guide Tips 9 min read 17 website mistakes that quietly cost you work The small, fixable errors we find on almost every small business site we are asked to look at. Read the guide Platforms 11 min read WordPress, Wix or custom-built: which should you choose? An honest comparison of the three routes, including when we would tell you not to hire us. Read the guide

Also worth reading

What things actually cost

The money side, in as much detail as we can give it without knowing your business.

How much does a website cost?

Real UK ranges for 2026, the seven things that drive the price, and the costs a quote usually leaves out.

Agency vs freelancer vs DIY

Four routes compared honestly, including the two situations where you should not hire us.

The hidden costs

Licences, hourly change fees, security clean-ups and the rebuild nobody mentioned.

Find out what your website would cost

Tell us what your business does and what you need the site to do. You will get a straight answer: what it needs, what it costs a month, and how quickly it can be live. No sales call, no obligation.

Get your free quote Call 01865 689798

No pressure, no jargon, no obligation. We usually reply the same working day.